Bowdoin Geneva Main Streets
Led Main Street Board Chairs through creative strategy and positioning excercises to help refine and understand their mission, vision and project goals. Collaborated on a routine basis to ensure LHD's methodology was on target and on time. Designed brand elements and provided vendor coordination to ensure a seemless delivery of branded materials.
Deliverables included logo and brand assets. Outside of the OED ReStore & Design Program scope, Bowdoin Geneva Main Street hired LHD to design brand extensions including e-newsletter templates, business cards, letterhead, and banners.