About

award-winning | strategic + creative | brand specialist
    Your 360° Brand Experience.

    For over 25 years, award-winning Lindsay Hill Design has established itself as a strategic creative services firm specializing in branding, integrated marketing campaigns and highly innovative design. We combine creative thinking with business strategy to differentiate our clients, engage audiences, and get results.

    Our Specialties

    • branded environments
    • brand identity development
    • brand strategy + positioning
    • graphic standard systems
    • marketing collateral
    • integrated campaigns
    • ad campaigns
    • package design
    • promotional products
    • web design
    • interactive communications
    • digital communications
    • signage + wayfinding systems
    • spaces [exterior + interior]
    • event + trade show assets
    • inspiration boards + mockups
    • emblem + symbol + mark

    Outstanding creative.
    We deliver concept-driven ideas and innovative executions that get results. These days, anything less is just background noise.

    Personal attention.
    Everybody under our roof is in the client service business. Whether it’s working face-to-face with your team on high-level strategy issues or simply returning your phone calls promptly, we want you to judge us by our accessibility, enthusiasm, speed, and attention to detail.

    Extraordinary flexibility.
    We understand that projects and plans are always subject to change. We know how to shift gears in a hurry, develop workable alternatives as needed, and react to changes in direction at the speed your business demands.

    We’ll invest your money as if it were our own—carefully.
    Our goal is always to produce exceptional work within whatever your budget happens to be.

    Free fun!
    Lindsay Hill Design is a dynamic, energetic, creative group of individuals who takes our business very seriously, but not ourselves—all at no extra charge to you!

    Lindsay Hill Design is the most professional blue chip design team that I have ever worked with! They created an entire corporate identity from scratch and guided me along the way. Their expertise and versatility allowed me to create a web based and print based business theme to be used across multiple platforms. They understand cutting edge design and incorporate your feedback into the process. I would recommend them to anyone that is serious about their corporate image.

    — DAVID KAYE
    — President, Kaye Consulting

    Our Process

    The collaborative effort between Lindsay Hill Design and each of our clients is the foundation for our motivation, our expertise and our success.

    Integrated Marketing Process
    Lindsay Hill Design strongly believes in using an integrated marketing process to meet your marketing and business objectives. By identifying and using different creative applications that are appropriate for your business and applying consistent branding and messaging across these media, we can help create a marketing synergy, achieving a higher impact for your brand in the marketplace.

    Lindsay Hill Design offers a full range of marketing solutions, from research and strategic planning to creative design solutions to measurement and analysis of results. Over the last 26 years, Lindsay Hill Design has worked with numerous national, regional, and local clients to create exceptional marketing solutions.

    Lindsay Hill Design uses a solid formula and approach to the marketing process that has been tried and true for over 26 years.

    leadership

    Position your company as the leader in your niche.

    communication

    Achieve your communications objectives.

    drive revenue

    Help you drive revenue towards your goals.

    The LHD Process

    Research includes gathering and analyzing primary and secondary research to identify the state of the marketplace and the state of your brand. Understanding your company’s history, key stakeholders, goals and objectives is imperative. Lindsay Hill Design will help identify business opportunities and find results-driven marketing solutions. In addition, we will help identify marketing media that are appropriate for your business and that work in an integrated manner.

    Strategy involves thinking at a higher level about your overall business objectives and identifying your specific marketing objectives for each campaign and creative execution. A strategy is a plan of action designed to achieve a particular goal. Strategy deals with the “how” rather than the “what.” Lindsay Hill Design will make sure that your marketing strategy is well thought out and the expected results will justify the amount of time and effort put into the campaign. In the Design Strategy and Design Synthesis phase, LHD will develop an understanding of the design opportunity that exists. The goal: connecting our design methods to your business & marketing activities & objectives.

    Positioning determines the direction for creating a concise and clear message that articulates your company and its offerings, and identifies the key points of differentiation from your competition. During this process, Lindsay Hill Design will assist in figuring out who your company is in the marketplace and how this should be communicated internally and externally.

    Branding creates a visual representation of your company’s positioning by choosing colors, images, and an overall look and feel that accurately represent your company’s personality. A brand is a name, logo, slogan, and/or design scheme associated with a product or service. It is a symbolic embodiment of all the information connected to the product, and serves to create associations and expectations around it. A brand often includes a logo, fonts, color schemes, symbols, and sound, which may be developed to represent implicit values, ideas, and even personality. A brand is a person’s gut feeling about a product, service, or company. It’s a signature, a statement, a reputation. It is your next referral. It is unique, and it is indispensable. Briefly, it’s a company’s effort to build lasting value by delighting customers.

    Creative Application delivers a range of creative, digital, advertising, development and design services. Whatever the challenge, LHD strives to achieve new ways for brands to interact and engage with consumers. We base our thinking on a solid foundation of strategic planning. We strive to create impactful and lasting communications that achieve brand elevation for our clients.

    Execution / results: LHD views marketing as an ongoing strategic process that requires planning, execution and analysis in order to achieve optimal results. Results are important to actively analyze in order to determine how effective the campaign is in achieving your marketing and business objectives. The best way to get results is to execute a marketing campaign, and to capture data throughout all aspects. Program execution can include Social Media Marketing [SMM], PR & Events, and Advertising. In addition to analyzing data, LHD can also identify elements of your marketing efforts that are effective as well as possible missed opportunities. LHD partners with firms that offer comprehensive Integrated Internet Strategies and Marketing Communications packages [see next page for further detail].

    Our Clients

    Advertising
    Arnold Communications
    Holland Mark
    Ingalls

    Cause-Related Marketing [CRM], Corporate Social Responsibility [CSR] + Nonprofit
    Bowdoin Geneva Main Street
    Cause Consulting
    Children’s Investment Fund
    Commonwealth Kitchen
    Community Economic Development Assistance Corporation [CEDAC]
    ConAgra
    CONE Communications
    Downtown Boston BID
    Fields Corner Main Street
    GE Foundation
    Greater Ashmont Main Street
    Harley Davidson
    L’Oreal Formula For Hope Foundation
    JC Penney
    Johnson & Johnson
    Massachusetts Dietetic Association
    Massachusetts Women’s Forum
    Mid-Atlantic Arts Foundation
    National Osteoporosis Foundation
    PlayPumps International
    Purina Brands/Alpo
    REACH Beyond Domestic Violence
    St. Mary St. Catherine of Siena Parish
    T-Mobile
    Wellesley ABC Foundation
    Wellesley Free Library

    Municipal
    City of Boston
    Boston Mayoral Forum
    Commonwealth of MA [OSD/COMMBUYS]

    Dan Ryan Campaign
    Michael Flaherty Campaign
    National Fire Protection Association
    Sheriff Thompkins

    Corporate, Consulting, Financial Services + Consumer Goods
    AEW Capital Management
    Boston Properties, including Atlantic Wharf, Kendall Center, The Exchange @ 100 Federal, CityPoint, Berklee, HUB on Causeway
    Brewster Recruiting
    CitiStreet [now Voya Financial]
    Cognos
    Crescendo Ventures
    Element Surfaces
    Evariant
    Fidelity Investments
    Forsyth Institute
    Franklin Partners
    Hewlett-Packard Company
    Kaye Consulting
    Liberty Mutual
    Lineplot
    Lucens Group
    Michel Associates
    Nestlé Corporation
    Nilsen Landscape Design
    Powersoft
    Ramineni Law Associates, LLC
    RR Donnelley Financial
    Sage Systems
    Silicon Valley East
    Stone Showcase
    Target Teams
    Thomson Financial
    The Veritage Group
    WestPoint Stevens
    Zovy

    Education
    Boston College
    Boston University

    Cannabis Industry
    Canadian American Standard Hemp (CASH)
    RevClinics

    Health, Wellness + Vacation
    Charlestown Cycling Club
    Complete Strength & Fitness
    Cryo23
    Double R Ranch
    Forever Om Yoga
    Grande Luxxe Retreats
    InfoMedics
    Mindful Hub
    Peak Performance
    Sports Club/LA [Millennium Partners]
    Synergy Rehab & Physical Therapy
    Thrive to Survive Fitness

    Restaurants + Retail
    Barbara Lynch/FP3
    Beacon Hill Business Association
    Beer Works
    Blu Stocking/Knit Factory
    Boutikey
    Bunker Hill Florist
    Crystal Fruit
    Fazenda Coffee Roasters
    Domenyck’s Unisex Hair Salon
    Forcella [coming soon!]
    Haven Boston
    Jerry Remy’s
    J&P Dry Cleaners
    Lobsta [China]
    Lobsta Shack [LA]
    Lolly’s Bakery [rebrand coming soon!]
    Lopez the Florist
    Milkweed
    My True Blue
    Neptune Oyster Bar & Restaurant
    One Thompson Square Marketplace
    Pixie Stix
    PUMA
    Quicksilver Baking Co.
    Rockport
    The Red Wagon
    Reebok
    StrideRite
    The Industry

    Our Team

    Lindsay Hill

    Principal + Creative Director

    For over 28 years, Lindsay has produced award-winning creative solutions for a wide variety of corporate, nonprofit, and public sector clients. Her talent and expertise lie in her ability to portray a client’s corporate culture in a concise, yet creative style. Lindsay earned a BS from the University of New Hampshire Peter T. Paul College of Business and Economics, with a Fine Arts minor. She is one of three founding professional mentors for the Massachusetts College of Art & Design Continuing Education Program.

    Becky Jeeves

    Studio Manager

    Becky joins us from the U.K where she worked as a Marketing Manager for Scientific, Technical and Medical Publishers – helping to promote book and journal portfolios. Her love of travel and passion for engaging in demanding and challenging environments led her to Lindsey Hill Design where she enjoys working alongside a team of highly talented individuals. Becky is also studying for a Marketing Management Graduate Certificate at Harvard Extension School. She is an aspiring wordsmith and enjoys proof reading and copy editing.

    Deirdre Offenheiser

    Graphic & Environmental Designer

    After graduating from Wellesley College in 2011 with a degree in Political Science, Deirdre spent time in different creative industries. Through a period of working for fine art craftspeople, and galleries, she began focusing on design. Deirdre is a graduate of Mass Art’s Graphic Design Certificate Program.

    Erin McDonough

    Graphic & Environmental Designer

    Erin is a Boston based designer with a passion for branding and package design. She graduated from the University of Maryland’s Robert H. Smith School of Business with a degree in Marketing. During her time at the University of Maryland, she participated in the Design and Innovation in Marketing Fellows Program in where she learned the importance of a concept-driven brand to a business’s success. Erin fell in love with branding and knew she wanted to continue her education in the field of design. She went on to complete a Graphic Design Certificate at the Massachusetts College of Art and Design in Boston.

    Hailey Vasas

    Graphic & Environmental Designer

    A graduate from Lesley University College of Art + Design, Hailey is a detail oriented designer who is motivated by the joy of craft, storytelling through brands, and drawing inspiration from her natural surroundings. She applies these elements to her process, which is heavily influenced by the authenticity of the human hand. She is passionate about branding, packaging design, typography, and the lost art of letterpress printing. When she is not busy creating her next design, she is probably at a concert, finding her next mountain peak to climb, or continuing her ongoing search for the most delicious cup of coffee.

    Interested?

    Become a member of our team

    We’re always interested in rising talent. If you’re a Boston based designer with a passion for branding you can contact us at team@lindsayhilldesign.com